National Youth Antimicrobial Resistance Campaign 2025
Our Future, Our Fight: Young Voices for a World Free from AMR
Antimicrobial resistance threatens modern medicine and global health security. In 2019 alone, drug-resistant infections were responsible for over 1.27 million deaths worldwide, with Sub-Saharan Africa carrying a disproportionate burden. Nigeria remains especially vulnerable due to widespread self-medication, poor sanitation, and limited public awareness.
The National Youth AMR Campaign (NaYAMR) 2025 was launched to confront this challenge directly by empowering young people as community educators, advocates, and AMR stewards.
ABOUT THE CAMPAIGN
What is NaYAMR 2025?
The National Youth AMR Campaign 2025 is a coordinated youth-led public health initiative organised by UDUYARS in collaboration with national and global partners. The campaign mobilised students and youth networks to translate complex AMR science into clear, practical messages that communities can understand and apply.
Young people are uniquely positioned to influence daily behaviour within households, schools, markets, and faith spaces. NaYAMR harnessed this proximity to drive behaviour change where it matters most.
CAMPAIGN REACH AT A GLANCE
The campaign achieved wide geographic reach across Nigeria, Tanzania, and Cameroon, with Nigeria accounting for the largest share of activities. Within Nigeria, youth-led AMR awareness interventions were implemented across ten states and the Federal Capital Territory, specifically Sokoto, Kwara, Kaduna, Taraba, Oyo, Ogun, Katsina, Niger, Ebonyi, and the Federal Capital Territory (Abuja), reaching more than 6,600 individuals across schools, campuses, communities, and digital platforms.
Read the full report below